Subscribe here | Unsubscribe here | July 31, 2025 | FIV #87

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5 Ways Founders Can Use AI Avatars to Sell More (While Doing Less)

I didn't expect to be blown away by a livestream recap.

But then I read about two AI avatars—digital clones of top livestream hosts in China—who pulled in $7.6 million in a single 7-hour broadcast on Baidu's Youxuan platform.

They weren't co-hosting with real people. They replaced them, and yet, they outsold their human originals.

So if avatars can outperform seasoned pros in live sales, what's stopping founders from using them to grow faster, sell smarter, and scale without adding overhead?

If you think AI avatars are just cheesy talking heads, think again.

Today's avatars are fully customizable, brand-trained, and capable of everything from qualifying leads to closing sales, without sleep, burnout, or payroll.

Whether you're a solo founder or leading a fast-growing team, AI avatars can help you sell more, support your customers, and stretch your time like never before.

Below are five practical ways founders are already using avatars to grow revenue with real tools, proven use cases, and tips to help you implement each one.

Let's dive in.

1. Turn Website Visitors into Buyers—24/7

Your website is probably leaking conversions after-hours. AI avatars can help plug that gap.

Instead of relying on static FAQ pages or clunky chatbots, embed an avatar trained on your sales scripts, product docs, and brand tone. These avatars engage visitors like real reps: answering questions, prequalifying leads, and even driving transactions.

✅ Use it for:

🛠 Tools to try:

💡 Actionable Tip: Start simple. Pick your top landing page and add an AI avatar trained on just three things: your elevator pitch, pricing structure, and one key differentiator. Even a 60-second script can reduce bounce rates and move visitors toward conversion.

2. Use Avatars as Interactive Product Explainers

You've probably made (or paid for) a product explainer video. Now imagine one that's lifelike and responsive to user inputs and FAQs.

AI avatars can deliver your pitch over and over again—on your homepage, in demos, or embedded inside onboarding flows—with zero additional work from your team.

✅ Use it for:

🛠 Tools to try:

🧠 Tip: Embed these explainer avatars in pitch decks, customer portals, or as part of a pre-sales nurture email to warm up prospects before a call.

3. Create Synthetic Brand Ambassadors for Social Selling

You don't need a million followers to benefit from short-form video. Avatars let you generate TikTok, Reels, or LinkedIn videos at scale, without being on camera.

Some brands are even building fictional influencers or mascot-like personas that pitch their products across platforms.

✅ Use it for:

🛠 Tools to try:

💡 Actionable Tip: Test one avatar-led short video per week using a trending audio, product benefit, or objection handler. Start with your top-performing sales hook and use tools like Veed or ElevenLabs to bring it to life—no filming or editing needed. Track comments and engagement to quickly refine what hits.

4. Add a Personal Touch Before the Pitch

Founders doing B2B sales or raising capital often underestimate the power of pre-call conditioning. AI avatars let you introduce your product, explain your value prop, and even handle objections—all before the first Zoom.

✅ Use it for:

🛠 Tools to try:

💡 Actionable Tip: Build a 3-part video template: 1) personalized greeting using the prospect's name/company, 2) 60-second value prop or demo clip, and 3) one key insight or testimonial. Use Tavus to dynamically generate dozens of these per week—perfect for outbound, intros, or even post-webinar follow-ups.

5. Upsell and Support—Without Extra Headcount

After the sale, avatars can keep selling by onboarding users, offering tips, and identifying upgrade opportunities in real time.

Instead of customers clicking through help docs or waiting for support, they get fast, branded guidance that feels human.

✅ Use it for:

🛠 Tools to try:

🧠 Pro tip: Add these avatars inside your product dashboard or post-purchase email sequences to turn support into revenue.

Final Thought

AI avatars are tireless, scalable, and surprisingly effective salespeople.

The key is thinking of them not as bots, but as extensions of your brand's best communicator: someone who's always on-message, never sick, and able to pitch a thousand times a day.

Founders who learn to deploy avatars smartly will close more deals, support more users, and reclaim more of their own time. The tech is ready. Now it's your move.

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If you're tired of waiting on dev cycles or hacking together mockups, this one's worth trying.

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