Morgan & Morgan sues rival in turf battle over Google ads

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Sept. 20, 2024

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• Ex-law prof must face George Mason Univ sexual misconduct investigation, judge says.
• FTC sues drug 'gatekeepers' over high insulin prices.
• King & Spalding slams bias lawsuit over diversity program.
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Morgan & Morgan sues rival in turf battle over Google ads

REUTERS/Andrew Kelly/File Photo

Plaintiffs' law giant Morgan & Morgan has rekindled an internet advertising fight with another Florida-based law firm, claiming it violated an agreement not to lure customers with misleading Google search results. Morgan & Morgan, which bills itself as the largest U.S. injury law firm, sued 30-lawyer Morgan Law Group in state court in Orlando. The lawsuit said MLG paid Google this year so that its name appears at the top of search results for "morgan and morgan." David Thomas has more.

MLG's bidding on those Google advertising terms violates a settlement agreement the two firms reached in October 2020, the lawsuit said. Morgan & Morgan said it sued MLG in 2017 over its allegedly deceptive advertising practices. Neither firm  immediately responded to a request for comment.

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Week in review ...

REUTERS/Brian Snyder/File Photo

U.S. presidential election …

The U.S. Supreme Court declined to restore the Green Party to the Nevada ballot for the Nov. 5 election … Georgia election board ordered a hand count of votes in U.S. presidential contest … The 9th circuit reinstated a pair of Arizona election-security laws aimed at preventing people from being registered to vote in multiple jurisdictions … Donald Trump and Republican allies are ratcheting up baseless claims that the election could be skewed by non-citizens voting.

Judicial nominees …

A U.S. Senate panel advanced the judicial nomination of April Perry, whose prior nomination to become Chicago's top federal prosecutor had been blocked by JD Vance … President Joe Biden secured the record for the highest number of openly LGBTQ judges appointed to the bench with the confirmation of Mary Kay Costello.

Legal education …

California's plan to give its own bar exam starting in February hit a snag … The percentage of students of color in Harvard Law School's new class fell to 43% from 51% in 2023 … A California judge rejected a bid to reopen Golden Gate University's law school.

Why AT&T's $13 million fine is better than nothing

When Federal Communications Commission earlier this week announced that AT&T agreed to pay $13 million to resolve an investigation into a 2023 data breach, the penalty struck columnist Jenna Greene as modest. Still, it's more than plaintiffs lawyers achieved after a would-be class action over the same breach was consigned to arbitration. Will the same defense work for AT&T in class action litigation over two more recent and much larger breaches? Not necessarily, Greene writes in her latest column.

Check out other recent pieces from our columnists: Alison Frankel and Jenna Greene

In other news ...

Liftoff at Musk's SpaceX base was fueled by wheeling-dealing Texas politicians. Read our special report … U.S. Secret Service probe finds lack of diligence ahead of Trump rally shooting … Kamala Harris joins Oprah Winfrey in emotional campaign event … Israel kills top Hezbollah figure in Beirut strike … Israeli forces deepen raid in Rafah, kill 27 people across Gaza … For Sri Lanka's minority Tamils, the election does not offer hope … Central Europe experiencing the worst floods in at least two decades … Young Russians take odysseys across Europe to see Taylor Swift perform … And our oddest photos of the week.

Additional writing by Sahal Muhammed.

Contact

Caitlin Tremblay

caitlin.tremblay@thomsonreuters.com

@ctrembz

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